Beans n Cream
Beans n Cream is a small, independent coffee shop in Sun Prairie, Wisconsin just outside of Madison. Beans n Cream built a loyal, local following with welcoming storefronts, great food, and delicious coffee. When they started to move into custom, branded coffee roasting and an expanded in-house bakery, Beans n Cream came to Swink to help bring their plans to life.
- Visual Identity
- Environmental
- Packaging
Visual Language
We introduced a simpler, cleaner version of the Beans n Cream logo and visual language and added a smattering of other fun branded graphics.
The primary packaging included clean, white custom bags to contrast the more ornate labels.
Main Coffee Packaging
Single-origin roasts used sustainable custom kraft bags to set them apart from the more mainstream roasts.
Single-Origin Coffee Packaging
We also began to bring the design language in store with coordinated exterior graphics, product tags, and custom gift boxes.
